▌近日,山推利比亚专营店在班加西隆重开业,这是继山推联合经销商公司在黎波里、米苏拉塔开设专营店之后,在利比亚市场开设的第三家专营店,该店融合山推最新VI设计元素,进行了全新升级,占地面积约8000平方米,位于班加西国际机场附近的核心区域,地理位置优越。该专营店的开业,将进一步提升山推品牌影响力,巩固山推在非洲市场布局。
Recently, the Shantui franchise store in Benghazi, Libya, was grandly opened. This is the third franchise store established by Shantui's joint agent Company, in the Libyan market, following the franchise stores in Tripoli and Misrata. The store has undergone a brand-new upgrade integrating the latest VI design elements of Shantui. It covers an area of approximately 8,000 square meters and is loCATed in the core area near Benghazi International Airport, enjoying a favorable geographical loCATion. The opening of this franchise store will further enhance the brand influence of Shantui and consolidate Shantui's layout in the African market.
▌开业典礼邀请当地政府高级官员、重点基建项目承建商、大客户代表等两百余位嘉宾,山推股份副总经理韩保辉、非洲大区代表莅临现场,并与经销商和与会嘉宾亲切会谈。
More than 200 guests, including senior local government officials, contractors of key infrastructure construction projects, and representatives of major customers, were invited to the opening ceremony. Han Baohui, Deputy General Manager of Shantui Construction Machinery Co., Ltd., and representatives from the African region attended the scene and had cordial talks with the dealers and the guests present.
▌开业仪式期间,山推联合经销商重点介绍了山东重工集团和山推在非洲和利比亚的发展情况,并详细推介针对利比亚市场工况升级的全系列工程机械产品、一体化和智能化施工解决方案,获得与会客户的高度关注。
During the opening ceremony, the joint agent of Shantui highlighted the development of Shandong Heavy Industry Group and Shantui in Africa and Libya. It also gave a detailed introduction to the full range of construction machinery products upgraded according to the working conditions of the Libyan market, as well as integrated and intelligent construction solutions. These attracted great attention from the attending customers.
▌本次开业庆典期间,山推挖掘机、推土机、装载机、压路机、平地机等全系列产品同步展示。凭借卓越的产品可靠性、完善的"销售-服务-配件"一体化解决方案,山推已在利比亚市场树立了优质的品牌形象。
During this opening ceremony, a full range of Shantui products, including excavators, bulldozers, loaders, road rollers, and motor graders, were displayed simultaneously. With its outstanding product reliability and a complete "sales-service-parts" integrated solution, Shantui has established a high-quality brand image in the Libyan market.
▌以此次专营店开业为契机,山推将进一步深化非洲市场渠道布局,全面升级品牌形象,完善本土化渠道和服务网络建设,助推非洲工程机械大发展。
Taking the opening of this franchise store as an opportunity, Shantui will further deepen its channel layout in the African market, comprehensively upgrade its brand image, improve the construction of local channels and service networks, and contribute to the significant development of the construction machinery industry in Africa.